Keller Williams Launches New Global Brand Tagline

Deborah K. Vick

“Where Entrepreneurs Thrive” symbolizes KW’s determination to genuine estate agent small business success 

Keller Williams (KW), introduced now the launch of a new model tagline, “Where Business people Thrive,” at Mega Camp, a KW-run once-a-year serious estate teaching conference.

“We went on a mission to define our decades-extensive purpose,” claimed John Keller, head of transformation at KW. “And, we finished up proper where we began.”

“We will go on to create the area the place business owners thrive,” explained Keller. “It’s what we’re developed to do, what we like to do, and what the industry needs us to do.” 

By way of a online video presentation, Keller unveiled the new tagline to more than 11,300 Mega Camp attendees. 

“At Keller Williams, we want to continue on to get paid the correct to be the dwelling of the dreamers, the doers, the business people – the hundreds of countless numbers of you who have dreamed and created your possess company and, in the method, constructed ours,” claimed Keller.

“We are reigniting a lifestyle of supporting entrepreneurial visionaries,” said Keller.

Alongside with reinforcing KW’s position inside the actual estate field, the new tagline is component of the company’s ongoing transformation and enduring dedication to fuel endless progress for authentic estate entrepreneurs by means of training, coaching, and methods.

“You’re living in a property developed for business people to thrive,” mentioned Keller. “And real business people never have to wait for doorways to open up for them. Right after all, we have our individual lockboxes.” 

As part of a business enterprise-to-company marketing and advertising marketing campaign, KW will roll out the new tagline in 2022.

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